How to add attribution and UTM parameters as filters on custom widgets

The Attribution Parameters on Contacts and Opportunity Widgets feature empowers users to gain deeper insights into their contact and opportunity sources and activities. With this functionality, users can filter based on First or Last attribution, utilize key UTM parameters, and create detailed, custom widgets. These enhancements enable users to group and view data by properties such as Activity, Session Source, and Medium, creating interactive donut and line graphs.

Additionally, the feature allows for comprehensive reporting with the inclusion of new properties in the granular insights table and CSV exports, as well as customizable columns in the Table widget. This functionality is designed to provide users with greater flexibility and control over their data visualization and reporting needs, ultimately enhancing their ability to track and optimize contact and opportunity sources effectively.

Important Note: Attribution and UTM parameters are currently only available for contacts and opportunity widgetsTABLE OF CONTENTSAttribution filters in custom widgets

1. Edit Dashboard
2. Add widget
3. Add attribution condition
4. Add Attribution/UTM fields
5. Save the widgetGrouping Donut Charts with Session Source or Medium

1. Edit Dashboard
2. Add widget
3. Choose Donut or Line graph
4. Add attribution condition
5. Update the Group/Viewby PropertyAdding attribution fields and UTM parameters as table chart columns

1. Edit Dashboard
2. Add widget
3. Choose Table Chart
4. Select Columns

Step 4: Save

Attribution filters in custom widgets

1. Edit DashboardClick on the edit icon on your dashboard
2. Add widgetClick on Add widget and choose any widget under the Contact or Opportunity category
3. Add attribution conditionSwitch to the condition tab and click on "Add Condition"From the dropdown choose AttributionChoose if you want to filter based on First or Latest Attribution
4. Add Attribution/UTM fieldsAfter adding the attribution type, click on "Add attribution fields"From the dropdown choose the property you want to use.You can add more attribution fields by clicking on "Add attribution fields"" Attribution Fields supported on the Custom WidgetsUTM CampaignUTM CampaignIdUTM ContentUTM KeywordUTM MatchtypeUTM MediumUTM AdIdUTM AdGroupIdUTM SourceOther Attribution properties like Medium and Session Source
5. Save the widgetGrouping Donut Charts with Session Source or Medium

1. Edit DashboardClick on the edit icon on your dashboard
2. Add widgetClick on Add widget and choose any widget under the Contact or Opportunity category
3. Choose Donut or Line graphSelect the donut or Line graph on chart selector bar
4. Add attribution conditionSwitch to the condition tab and click on "Add Condition"From the dropdown choose AttributionChoose if you want to filter based on First or Latest Attribution
5. Update the Group/Viewby PropertySwitch to the configuration tab You choose from the following properties in Group/Viewby DropdownSession SourceMediumAdding attribution fields and UTM parameters as table chart columns

1. Edit DashboardClick on the edit icon on your dashboard
2. Add widgetClick on Add widget and choose any widget under the Contact or Opportunity category
3. Choose Table ChartSelect the Table Chart on chart selector bar
4. Select Columns Click "Select Columns"Select the columns you want to see on the Table chart

Step 4: Save

Important Note: 1. UTM parameters and fields will only be visible on Table and Granular insights view if Attribution type (First or Latest) is added in widget conditions 2. Group/View by properties - Session Source and Medium can only be selected if Attribution type (First or Latest) is added in widget conditions