- Your booking diary
- 50+ booking sites in sync
- Your own booking page
- Email, SMS and WhatsApp
- Payments + security bonds
- Xero, done automatically
Honest comparison
Accommador vs SiteMinder: $265/mo Buys the Sync. Not the Booking Page, Not the Front Desk.
SiteMinder’s own ASX filing puts its average customer’s bill at $435 a month — 41% of it in fees no price list shows, and still no front desk included — against Accommador’s flat $500 a month, everything included, with no cut taken on a direct booking.
- Their own ASX filing, not our guess
- Flat $500 — every room, no ladder
- Zero cut of a direct booking
- Your booking diary
- 50+ booking sites in sync
- Your own booking page
- Email, SMS and WhatsApp
- Payments + security bonds
- Xero, done automatically
At a glance
Accommador vs SiteMinder, point by point
- Accommador advantage
- Both platforms
- Partly, or with limits
- Not offered
| Capability | Accommador | SiteMinder |
|---|---|---|
| The price, up front | Yes. $500/mo, or $5,000/yr. That’s the price. | Partial. A 5-room starting price only — the $359 at 30 rooms isn’t shown |
| Marketing built in | Yes. Email, SMS, WhatsApp, follow-up, reviews | Partial. Guest messaging, not campaigns |
| Your own booking page | Yes. On your own web address | Partial. Only on the dearer Plus tier — $94/mo more at 30 rooms |
| Never says "no availability" | Yes. Shows the 3 nearest open nights, priced | Not offered. Guests just get “no availability” |
| Booking sites kept in sync | Yes. 50+ sites, in the one price | Yes. Their main product — $265/mo at 30 rooms, $559 at 80 |
| Knows which ads book rooms | Yes. Keeps working after browsers stop tracking | Not offered. Doesn’t do it |
| Payments + security bonds | Yes. Card payments, bond held automatically | Partial. Takes payments, but won’t hold the bond |
| Xero that reconciles itself | Yes. Reconciles itself | Partial. Only through add-ons |
| Australian support | Yes. You speak to the founder | Yes. Sydney head office, listed company |
SiteMinder pricing read from their own published rate card and their half-year results to the ASX, July 2026. Confirm current pricing with SiteMinder.
The one test to run before any demo
Search dates that break your minimum-stay rule
Most booking pages answer "no availability" and the guest is gone. Accommador shows the three nearest open nights, priced.
Fri 12 Sep – Sun 14 Sep · 2 nights · 2 guestsYour rule: 3-night minimum
No availability
Fri 12 Sep · 3 nights$220
Sat 13 Sep · 3 nights$240
Fri 19 Sep · 3 nights$210
The core difference
What each platform is actually for
Built to get you listed
- 450+ booking sitesIf being everywhere is your problem, it solves that.
- Doesn’t run your front deskYou buy that separately.
- No marketing, no ad trackingThose are other subscriptions.
Built to fill the rooms and run them
- Your booking diary
- 50+ booking sites in sync
- Your own booking page
- Email, SMS and WhatsApp
- Payments + security bonds
- Xero, done automatically
One login, one bill, one price you can read.
Why operators pick us
The case against SiteMinder, in plain terms
SiteMinder is very good at the thing it does — being everywhere. Here is why an independent Australian operator still ends up better off with us:
You see the whole price, not the opening one.
SiteMinder shows a 5-room starting figure. The same product is $265/mo at 30 rooms and $559 at 80, the booking page costs $94/mo more again, and a setup-fee schedule exists but isn’t shown to you — their own pricing API has a setup endpoint that returns "Missing ID token" to the public. We publish one number that covers every room you have.
Nothing is taken off the top of a booking.
In their own half-year results to the ASX, the average SiteMinder property pays $435 a month — and $178 of that, 41%, is transaction fees. They’ve told the ASX they see a "5x ARPU monetisation opportunity" from selling more of exactly those fees into their existing customers. Ours is $500, full stop, and we take no cut of a direct booking, ever.
Growing a room doesn’t cost you anything.
Their price steps up with every room band — $265 to $375 to $559 on the base plan alone. At 80 rooms SiteMinder Plus is $729 a month before add-ons, and we are still $500.
It fills the rooms, not just syncs them.
SiteMinder keeps your calendar right across 450+ booking sites, but it isn’t a front-desk system and it doesn’t run marketing — you buy those elsewhere. Email, SMS and WhatsApp campaigns, your guest list, reviews and ad tracking are all in our $500.
You can see which ads actually booked a room.
We track it in a way that survives Apple blocking cookies. SiteMinder doesn’t do it, so on their stack that answer comes from a separate subscription you also pay for.
The growth scorecard
Eight things that fill rooms — and who does them
- 8/8Accommador
- 0/8SiteMinder
- Accommador advantage
- Both platforms
- Partly, or with limits
- Not offered
| Capability | Accommador | SiteMinder |
|---|---|---|
| Email campaigns | Yes. Campaigns and sequences, not just booking confirmations | Not offered. Guest Engagement is transactional guest messaging and upsells, not a campaign tool. |
| SMS and WhatsApp campaigns | Yes. Both channels, in the one price | Not offered. Not offered at all. |
| Guest CRM | Yes. Every past guest, segmentable | Not offered. No guest database you can segment and campaign to. |
| Reputation management | Yes. Review requests and replies built in | Not offered. Not offered at all. |
| Ad attribution that lasts | Yes. Server-side — keeps working after browsers stop tracking | Not offered. Doesn’t do it. |
| Your own booking page | Yes. On your own web address, no cut taken | Partial. Booking page only on the Plus tier — $94/mo more at 30 rooms. |
| Alternative-date search | Yes. Shows the 3 nearest open nights, priced | Not offered. Guests just get “no availability”. |
| Self-reconciling Xero | Yes. Reconciles itself | Partial. Through third-party add-ons only — how much it reconciles varies. |
What you’d actually pay
Both bills, side by side
Three sections follow, each answering a different money question — so three different totals, on purpose.
- What would it cost to match us?their licence, plus the tools you’d buy around it
- What lands on the bill?that same match-up, itemised and sourced
- What do they charge on top?SiteMinder’s own fees, above its own licence
$2,060/mo
thirteen tools, thirteen bills- Booking-site sync$250
- Front-desk system$400
- Your own booking page$150
- Ad tracking$200
- Xero reconciliation$200
- + 8 marketing and payment tools$860
SiteMinder’s $265/mo at 30 rooms buys the first line only — you buy the other twelve.
$500/mo
or $5,000/yr · one plan · published- Your booking diary
- 50+ booking sites in sync
- Your own booking page
- Email, SMS and WhatsApp
- Payments + security bonds
- Xero, done automatically
$1,560/mo saved76% less than the assembled stack
- Every room included — no room ladder to climb
- We take no cut of a direct booking
- 15–25% booking-site commission you stop paying
- We move you over free on annual · AI setup on monthly
Locked-for-Life Plan — first 10 operators
$5,000/yr, the price you join at held for life, and we move you over free. 14-day free trial, no card.
Claim a Locked-for-Life spotThe real bill
What SiteMinder costs once everything is on it
$359/mo
PublishedSiteMinder pricing API (resources.siteminder.com), region Australia, accessed 2026-07-26
SiteMinder’s base plan is $265/mo at 30 rooms, but it has no booking page — Plus, at $359/mo, is what you’d actually need to take a direct booking at all.
- A front-desk system to run reservations, housekeeping and guest folios$400/mo
SiteMinder isn’t a property-management system — it plugs into one you buy separately. Priced at our own stack rate for that capability bought elsewhere.
Source
siteminder.com product pages, accessed 2026-07-26; Accommador $2,060 stack canon, pricing.ts
- Email, SMS, follow-ups, reviews and a social planner$450/mo
Guest Engagement ($85/mo add-on at 30 rooms) is guest messaging, not a campaign or reputation tool. This is our estimate for buying that whole layer elsewhere.
Source
siteminder.com feature pages, accessed 2026-07-26; Accommador $2,060 stack canon
- A website, ad tracking, a guest database, bond holds and Xero done for you$810/mo
None of these are offered by SiteMinder at any tier — priced at our own stack rate for buying them elsewhere.
Source
siteminder.com pricing and feature pages, accessed 2026-07-26; Accommador $2,060 stack canon
All in$2,019/mo— before a single transaction fee, which is on top of all of this
30-room Australian independent property on SiteMinder Plus, checked 2026-07-26. $359 is SiteMinder’s own published figure; every line above is our market rate for buying that capability elsewhere, not a SiteMinder charge. $359 + $1,660 = $2,019.
Their own variable fees
What SiteMinder’s own fee lines add up to
SiteMinder’s own charges, not our estimate of a matching bundle.
A$444.00/mo
SiteMinder Plus at 30 rooms (A$359/mo) plus the Guest Engagement add-on, 21–30 room band (A$85/mo) — the comparable subtotal to a bundle that includes a booking page and guest messaging.
~1.7×
A$444–751/mo (midpoint A$598/mo)
- Transaction fees on Demand Plus, Channels Plus, SiteMinder Pay and Dynamic Revenue PlusA$0–307.5/mo
No published rate for any of the four — each is “no monthly fee, a commission per transaction.” Modelled both ways: without the proxy (licence + Guest Engagement only, what is actually published), and with a proxy from SiteMinder’s own ASX H1FY26 filing — group-wide ARPU splits A$257 subscription / A$178 transaction (41% of the total), a ratio applied to our licence subtotal, not a per-property quote.
Show the working
Workings Without proxy: A$0/mo. With proxy: $178 ÷ $257 = 0.6926 → A$444.00/mo × 0.6926 = A$307.5/mo
SiteMinder ASX H1FY26 half-year results; Market Research/HIDDEN-FEE-MATH.md §2.2, accessed 2026-07-26
MEDIUM on structure (the ASX filing itself is first-party) — LOW–MEDIUM on the dollar figure, because it is a modelled ratio applied to a disclosed group-wide average, not a per-property quote.
Not priced — genuinely unverified, not assumed to be zero
- Setup and plan-change fees exist (SiteMinder’s own pricing API has gated setup/ and plan-change/ endpoints) but the amount is never published — excluded from the total, not assumed to be zero.
- Real Demand Plus / Dynamic Revenue Plus rates are priced as “a share of gross booking value” per SiteMinder’s own COO — the true figure could be materially higher than the modelled proxy.
Switching from SiteMinder
We move you — you don’t migrate yourself
Audit
We map your rooms, rates, stay rules and booking-site listings.
Build
We set everything up alongside what you run now. Nothing is switched off yet.
Cutover
We reconnect your booking sites one at a time, so your listings never go dark.
Reconcile
Payments and Xero are live before your first booking lands.
Moving you over is free — we do it for you on the yearly plan, and our AI walks you through it step by step on monthly.
FAQ
Questions operators ask
Not on the licence line alone below about 50 rooms — their Plus tier is $359 at 30 rooms, ours is $500. Where we win is total cost: their own filing shows the average property paying $435 a month before a front-desk system, marketing or ad tracking, and none of that is optional if you actually want to run the property and grow direct bookings.
Their licence is scaled by room count on every tier — $265 at 30 rooms to $559 at 80 on the base plan. Ours doesn’t move: $500 flat, whatever you run.
Yes. We reconnect your booking sites one at a time, so your listings stay live the whole way. We move you across free on the yearly plan; on monthly our AI sets you up step by step.
Yes — the sync across 50+ booking sites and your own booking page, plus the front-desk, marketing, payments and Xero layers SiteMinder doesn’t cover.
No. Little Hotelier is SiteMinder’s small-property brand and the trade-offs are different — see our Accommador vs Little Hotelier comparison.
Every figure on this page is a modelled estimate, on the assumptions stated below — not a quote, not an offer, and not what any particular property will pay.Where a figure is a range, an estimate or unverified, this page labels it as such rather than presenting it as fact.
Modelling assumes a 30-room Australian property at 65% occupancy, A$180 average daily rate, a 2.0-night average stay and a 65% online booking share, with United States dollar figures converted at the market spot rate of AUD/USD 0.6973 as at 24 July 2026, and stated ex-GST — see the full working, every vendor's longhand sum and what remains unverified at the methodology page. A different property's numbers will differ.
Every named source was checked on each vendor's own public pages and carries an access date of 26 July 2026. Pricing changes without notice — always verify current pricing directly with the vendor before making a decision.
Accommador has no affiliation with, endorsement by, or partnership with any vendor named on this page. All product names, company names and trade marks referenced are the property of their respective owners.
Honest comparisons
See what SiteMinder’s average customer actually pays
Book a 30-minute demo on your real rates. We’ll add up what a matching setup — front desk, marketing, ad tracking — would cost on top of SiteMinder’s licence, so you can see it before you change anything.